1. Clearly distinguish between the MBTI® instrument / model and other models of type theory.
  2. Emphasize the individual ultimately determines their Best Fit Type.
  3. Be precise and balanced with the illustrative examples used.
  4. Consider the role of the broader context when seeking to understand type.
  5. Discourage the assumption that preferences, Keirseyan Temperament, or Berens Interaction Style patterns are predictive.
  6. Distinguish preferences from skills and competencies.
  7. Use  the Language of Whole Type.
  8. Avoid the Unethical Use of Type Information.
  9. Demonstrate a balanced respect for all types.
  10. Model ethical use of type in your own behavior.

Copyright December 2016 by Association for Psychological Type International. All rights reserved.